What do you think of when you first hear the term “QR code?” Do you think of punch cards from the early 80s? Or do you think of futuristic codes from movies like “Minority Report?”
Regardless of what you think, QR codes are very much a part of our modern world. As a matter of fact, the global market for QR codes is expected to rise to $1,268 million by 2026 from $900 million in 2020.
Are you interested in learning more about QR codes? If so, read on. In this post, we’re going to walk you through the different types of QR codes, how they work, and even how you can create them for your business!
Static QR
A static QR code is the most common type of QR code. It is recognizable by a black-and-white, square-shaped pattern. This type of code points to a single, unchanging piece of data, such as a URL or phone number. They can be found on product packaging, flyers, websites, and other print materials.
They are ideal for tracking items, providing safety information, or providing a convenient way for customers to access details about a product or service.
Because static QR codes are permanent, they are easy to use, provide a quick and secure method of data access, and require no effort on the part of the consumer. They are also generally more affordable than dynamic QR codes.
Dynamic QR
Dynamic QR codes are the most popular, as they are easily customizable and trackable, allowing businesses to gain insights into customer engagement. They can also be updated easily to manage stock levels or direct customers to different promotional pages.
This type of code requires users to have a dynamic QR code generator and reader. It is a great tool to help make the most out of QR codes in the digital age.
Coupon QR
Coupon QR codes are a popular type of code used for promotional use. This type of code is ideal for incentivizing customers to make purchases. Normally, customers can scan or enter the code in-store or online to receive a discount or other types of reward.
Coupon codes are a great way to drive sales, increase customer loyalty, and gain more visibility for your brand. Compared to traditional coupons, using QR codes is faster and more efficient and can help save time for both customers and staff. In addition, coupon QR codes can be tracked to measure the success of campaigns.
In-store QR
In-store QR codes are a type of two-dimensional code that most smartphone cameras can scan. These QR codes typically provide a direct link to a website and can also provide information about products and services. When customers scan an in-store QR code, they can be directed to a website containing additional information about the product or service, encouraging them to purchase.
They also provide businesses with valuable data and insights, allowing them to track customer activity and engage with customers directly. Businesses can boost their marketing efforts and improve customer experiences by creating unique and engaging content.
Learn the Different Types of QR Codes Today
QR codes are a great way to link a user to different types of content such as websites, vCards, text, and more. With a few simple steps, one can start using many types of QR codes to share information, promote campaigns, and more.
Try them out for yourself today and see the results for yourself!
For more tips and advice, be sure to check out some of the other educational articles on our website!